CREATE Conference 2025: The Journey Continues
Thank you for being part of CREATE Conference 2025! Whether you joined us live or virtually, you experienced groundbreaking insights from industry leaders, innovative workshops, and powerful networking opportunities.
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CREATE Conference 2025 in Review
WATCH: 11 Minutes of JOY from CREATE Conference 2025
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OUR PHENOMENAL SPEAKERS
Corean Canty
Speak More Human, with Corean Canty
Your voice is your most powerful asset—especially in an AI world. If you’ve wanted to be more visible but didn’t know where to start, this session is for you. You’ll get clear on your message, shape a story that builds real connection, and walk away with a simple 30–60–90 day plan. We’ll keep it interactive with short exercises and pair shares, so you leave with clarity, confidence, and a plan to speak up more—without burning out.
If you’ve got something to say, now’s the time to say it. Plan to join us!
Learning Outcomes:
By the end of this session, participants will:
  • Craft one clear sentence that captures their big idea
  • Turn a personal story into a tool for connection and credibility
  • Build a realistic 30–60–90 day visibility plan

Corean Canty
Corean Canty is the founder of Speak More Human and co-founder of Shift to Play. She helps leaders thrive in the Human + AI era through storytelling, play, and strategy. A longtime improv comedian and TEDx speaker, she brings creativity, clarity, and connection to every room. coreancanty.com
Cyndi Coon and Marisol Rios
The Self Reimagined in an AI World
How is AI changing who you are, not just what you do?
This session explores how AI tools are shaping identity, creativity, and internal voice, especially for women, and especially those who workout outside “traditional” systems. Marisol Rios and Cyndi Coon will invite reflection on how AI can become a mirror, guide, and creative partner. You’ll leave with new ways to think about your identity, energy, and values in a tech-saturated world.
Learning Outcomes:
  • Notice how AI changes your voice, work, and self-expression
  • Explore how different ways of thinking (like being neurodivergent or intuitive) fit with AI
  • Reflect on personal shifts in identity and develop strategies to align AI use with your values and energy
Why Attend:
This session invites those who sense that AI is transforming more than just their productivity—it’s transforming their sense of self. Whether you’re a creator, strategist, educator, or leader, this conversation offers language and frameworks to better understand who you’re becoming in this era of accelerated technology.

Cyndi Coon
Cyndi Coon, Applied Futurist at Applied Futures Lab, is a generative AI pioneer blending human imagination with time travel. A leader in AI prototyping and digital twin design, she builds playful, strategic futures for national security, industry, and enterprise. Cyndi keeps humans at the center of all AI endeavors.
Marisol Rios
Founder of The AI Witch, Marisol Rios helps women build intuitive brands and AI-aligned workflows that support their nervous system. With a Master’s in Digital Marketing and 16+ years of experience, she designs tools and teachings to help creative entrepreneurs lead with clarity, ease, and their own rhythm.
Suzanne Welker Jurgens
From Overwhelmed to Optimized: Reimagining How You Work With AI
Feeling like you should be integrating AI into your workflow but not sure where to start? You’re not alone. In this session, we’ll explore how to spot real opportunities for AI adoption, map your current tasks and tools, and intentionally redesign your workflow and tech stack. Whether you're solving a specific problem or simply curious where AI fits, you’ll leave with a simple framework to move forward—whether you’re just crawling or ready to fly.
Learning Outcomes:
  • A starting point for integrating AI into the way you already work
  • Use a simple framework to map your tasks, tools, roles, and pain points
  • Spot AI opportunities that solve actual problems—not just follow trends Join this session to hone your instincts on where to add AI into your workflows to amplify what’s working and stop doing what’s not.

Suzanne Welker Jurgens
Suzanne Welker Jurgens is a San Francisco-based Product Manager, leading Adobe Customer Zero Content Supply Chain GenStudio projects. She brings deep experience in product, marketing, and creative tools to streamline how teams create and deliver content. Outside Adobe, she prototypes AI use cases and has built 50+ GPTs, including Manifest Your Dream Life, which has sparked over 10K conversations.
Vanessa Chang
Beyond IQ: Rethinking Intelligence in the Age of AI Session
Learn why embodied intelligence—intuition, gut response, and emotional awareness—makes you irreplaceable when working with AI
Professional culture worships technical intelligence, but data without wisdom is noise. This session explores why the skills often labeled "soft"—intuition, embodied awareness, emotional intelligence, contextual judgment—are the hardest to replicate and most essential for responsible AI leadership. These are strengths women often lead with, and they're precisely what technology needs from us now. You'll learn practical approaches to reduce cognitive overload, leverage AI without losing your discernment, and develop the intelligence that machines can't touch. Whether you're AI-curious or already deep in tools like ChatGPT, you'll leave with the confidence to guide technology with human wisdom—and your place in shaping AI's future.
Vanessa Chang
Vanessa Chang is VP of Strategy at Whole30, founder of Mosaic AI Consulting, and writer of RE: Human. Her work explores how to think with AI, not like AI—building cognitive resilience for people drowning in complexity. She specializes in turning neurospicy pattern recognition into strategic advantage.
Rachel Zipsie
Balance Strategy and Instinct to Grow with Clarity
We’re often knee-deep in ideas but held back by fear, lack of clarity, limited time, or tight budgets. Over-engineering or chasing every idea can block progress—and ROI. In this interactive session, you’ll pause with grace, lean into your strengths, and bring clarity to your next steps. Using pen-to-paper reflection and simple AI prompts, you’ll practice balancing strategy with intuition and design a growth path that fits your time, vision, and resources.
Learning Outcomes:

You will…
  • Identify what’s holding you back through focused prompts and reflection
  • Use AI and pen-to-paper tools to bring clarity and direction
  • Design a practical, personalized growth plan that aligns with your goals and bandwidth
Join us to carve out time to think clearly, create calmly, and move forward with focus.

Rachel Zipsie
Rachel Zipsie, Transformation Coach and founder of Advanced Performance Solutions and Odin’s Heart Foundation, helps women become confident, intuitive, tech-smart leaders. From corporate sales ops at FTD to launching K9Sports.co, her work connects AI, leadership, and entrepreneurship in ways that are practical, purposeful, and rooted in real-world experience.
Alinnette Casiano (Utah only)
Future-Ready Leadership, Powered by EQ
AI doesn’t just change what leaders do, it changes how they feel while doing it. This hands-on session introduces NeuroSCALE™, a practical model for emotionally clear, values-aligned decision-making in AI-heavy environments. Whether you’re leading a team or growing your business, you’ll learn how to stay grounded through fast change, automation pressure, and ethical gray zones.

Designed for experienced leaders, founders, and small business owners navigating AI disruption, this session builds your capacity to lead with confidence, even when the tech gets tense.

Plan to attend if you lead teams, drive strategy, or influence AI adoption.

Participants will:
  • Apply the NeuroSCALE™ model to real-world leadership and business challenges involving AI
  • Build emotional clarity and resilience when facing high-stakes or ethically complex AI decisions
  • Strengthen strategic communication and decision-making in AI-impacted cultures and client-facing moments

Alinnette Casiano
Alinnette Casiano is a pioneering bilingual learning and development expert and emotional intelligence champion. She focuses on people-centered, future-ready leadership. With nearly two decades of global, cross-sector experience, she helps organizations grow through strategic culture-building. Her work has been featured on ABC, NBC, CBS, FOX, and international media outlets.
Danielle LaFleur
Why We're Wrong About Humans and AI
What if everything you think you know about humans and AI is upside down—and it’s costing you more than you realize? In this session, Danielle LaFleur asks the questions most leaders avoid: What if AI is multiplying what you least expect? What if your biggest AI risk isn’t technical at all? And what if the one thing that could save your company is the very thing you’re underusing right now? You’ll leave with a clearer understanding of where AI truly drives value in your business.
Learning Outcomes:
  • Recognize how AI may multiply hidden risks and opportunities.
  • Identify why the biggest AI risk may not be technical.
  • Understand how to uncover underused human factors that drive AI value.
If you are a leader ready to rethink assumptions about humans and AI, attend this session!

Danielle LaFleur
Danielle LaFleur is a strategist and leadership advisor with expertise in business, network engineering, and tech management. She has led multi-million-dollar projects and consults globally on AI-driven strategies that increase ROI and streamline operations. Her work equips leaders and teams to navigate complexity and thrive in fast-changing environments.
Ann McCrackin
Generative AI raises new questions about who owns what and how to protect it. This interactive session will explain how U.S. copyright law applies to AI-generated work, including what the Copyright Office says about human authorship and the limits of protection for AI-generated content. You’ll review real-world examples to learn how copyright applies. You will also explore how to safeguard your prompts as business assets in your business contracts. This session is beginner-friendly and designed for women using AI in their work.
Learning Outcomes:
  • Learn how current copyright law applies to AI-generated works
  • Evaluate whether sample AI-generated works qualify for copyright protection
  • Learn how to safeguard your prompts as assets in business contracts

Ann McCrackin
Ann McCrackin is a patent attorney and founder of AI-Enabled Attorney LLC. She helps legal professionals adopt AI in ways that fit how legal work actually happens. With over 25 years of legal experience, she teaches at UNH Franklin Pierce School of Law, getting students ready to practice in a way she couldn’t have imagined when she started 25 years ago.
Pamela Oberg
The Founder's Compass for AI Startups
AI founders often face more questions than answers—and more advice than clarity. In this interactive session, Pamela Oberg shares hard-won lessons from the startup trenches and introduces the Founder’s Compass: Purpose, Process, People, and Pivot. You’ll reflect on your own entrepreneurial journey, map where you're strong and where you need support, and walk away with a powerful guide to stay grounded and lead with confidence.
Learning Outcomes:
  • Recognize key motivations and challenges in AI entrepreneurship
  • Assess your own strengths in the 4 Ps: Purpose, Process, People, Pivot
  • Understand the role of community in supporting your startup journey
This session includes live polls and reflective exercises. If you're building or scaling in AI, make time for this session—you'll leave with clarity and direction.
Pamela A. Oberg
Pamela A. Oberg is the founder of SeaBlue Strategies, helping growth-mode SMBs align People, Process, and Purpose through strategic operations. . A former executive with 20+ years in tech, she brings deep expertise in organizational strategy, leadership development, and ethical AI—helping leaders build strong foundations, navigate complexity, and lead with clarity and integrity.
Trudy-Ann Armand
Job security is gone, and burnout is everywhere. In this hands-on session, you’ll learn how to build income stability using AI tools—without sacrificing your time, health, or focus. You’ll identify your most monetizable skills, stress-test new opportunities, and build an automation system that works while you rest. This isn’t a lecture—it’s a working lab for professionals ready to take action. Bring your laptop and get ready to build. You’ll walk away with working systems, prompts, templates, and a 90-day plan to boost your income and peace of mind.
Plan to attend if you’re done with burnout and ready for balance.
Learning Outcomes
• Identify 3 undervalued, monetizable skills using AI-powered prompts
• Evaluate income ideas with a mental health-first “Stress-Test Strategy”
• Build and deploy one automation to generate leads or revenue while you sleep

Trudy-Ann Armand
Trudy-Ann Armand is a Small Business AI Strategist and founder of HER-MINE.AI. A Fortune 500 senior leader and award-winning entrepreneur, she helps women-led businesses automate workflows and grow with AI, no tech background needed. Her practical, scalable approach makes her a trusted guide for women building resilient, tech-smart companies. Learn more at her-mine.ai.
Rachel Njiru
If AI Is a Mirror, What Is Your Organization Reflecting Back?
Rethinking Readiness, Culture & Strategy in the Age of Intelligent Systems

We will explore how AI reveals not resolves organizational dysfunction. I’ll introduce the CATALYST Method™, a 7-step framework I’ve developed, grounded in real-world cases across telecom, BFSI, and public services.
Attendees will learn how to:
  • Assess their real AI readiness across systems, data, leadership, and culture
  • Reframe “shadow adoption” and resistance as signals for innovation
  • Choose high-value use cases that cut across silos
  • Normalize “I don’t know” as a leadership strength
  • Launch experiments that scale trust, not just tech
Why Attend?
  • Every participant will receive a Digital AI Readiness Toolkit, including a workbook (will aim to write a 40 page handout, can share post conference if time is too thin to complete), ROI calculator, and curated learning resources.
  • This session will be practical, human-centered, for an audience navigating the messy middle between ambition and execution. It also soft-pitches how I work with organizations in AI Strategy Consulting and Innovation Capacity Building.
Rachel Njiru is the Founder of Kavoo Studio and an executive advisor on conversational AI, customer systems design, and go-to-market strategy. With 20 years’ experience across telecom, BFSI, and e-commerce, she helps leaders use communication to deepen trust, earn loyalty, and grow resilient businesses.
Marcia Narine Weldon
The Legal and Ethical AI Questions That Could Save—or Sink—Your Business, Career, and Society
AI is moving faster than most leaders and entrepreneurs can process, raising legal, ethical, and human dilemmas at the personal, professional, and societal level. In this interactive plenary, Marcia Narine Weldon will push you to confront those questions head-on and leave with practical tools you can apply immediately.
Learning Outcomes:
  • Evaluate complex legal and ethical challenges beyond compliance basics
  • Apply structured approaches to mitigate AI risks in business strategy
  • Examine real-world cases shaping the future of AI governance
Leave equipped to safeguard your organization, your career, and the communities you serve

Marcia Narine Weldon
Marcia Narine Weldon, CEO of Illuminating Wisdom, teaches, writes, and consults on AI ethics and governance. A former general counsel of an AI startup, she keynoted a Microsoft conference on tech and human rights, authored a major article on AI regulation, and helps institutions lead responsibly as AI reshapes work, education, and law.
Daisy Thomas and Kathy Orellana (Utah only)
From Coding to Capitol Hill
AI policy is taking shape—often without the people who understand its risks and possibilities. This session is for women in AI who want to speak up, influence decision-makers, and bring overlooked perspectives into the room. You'll learn how to engage with policy conversations, communicate your views clearly, and drive change where it matters.
No policy experience needed. Just bring your curiosity and commitment.
Learning Outcomes:
By the end of this session, participants will be able to:
  • Identify key entry points for influencing AI policy
  • Practice how to talk to decision-makers about AI
  • Define and articulate a clear personal point of view on AI governance
Plan to attend and start shaping how AI is governed.

Daisy Thomas
Daisy Thomas is Director of Advocacy and Policy Development at AI Salon. She connects systemic analysis to civic practice, translating complex AI governance into clear, usable tools. By bringing grassroots perspectives into global policy conversations, she ensures community needs shape the future of AI—in practice, not just theory.
Kathy Orellana
Kathy Orellana is SVP of Public Affairs at The RXN Group, leading strategic communications and policy at the intersection of tech and public impact. With roots in state government relations and advocacy at the American Psychiatric Association, she brings multilingual, mission-driven leadership to AI-informed policy, advancing mental health, equity, and innovation.
Plus — Power Hour Panels Featuring Sponsors
Our Extraordinary Sponsors
Osano makes it easy to do the right thing by minimizing the risk and complexity of privacy compliance with solutions that meet everyone’s needs.
AI Salon is where leaders and explorers gather to unlock the potential of generative AI. We’re creating a space to learn, create, and advocate—together.
Empowered Fundraiser combines decades of experience with innovative approaches to transform fundraising results for nonprofits and higher education institutions.
The Assist delivers weekly productivity, wellness, and career insights to help professionals thrive—one tip, one newsletter at a time.
Our community leaders and other experts are here to teach you how to build authority and influence alongside a community on the same journey.
We empower organizations to modernize, innovate, and thrive. As long-term strategy and innovation partners, we go beyond planning—providing the tools, insights, and support needed to navigate digital transformation and amplify impact.
Turning passive social media audiences into loyal advocates.
We’re a technology company unlocking the world’s generosity potential by optimizing how people give.
People LOVE our events:

"I was blown away by the professionalism the event exuded - the speakers' power, the organization and the order of topics, the flow that went with it. There was so much value in this event, and I was just blown away."
— Ann McCrackin —

"The in-person conference experience was amazing and love that we're bringing it to a broader audience!"
— Beth Lyons—

“Come to find community, creativity, play and other women like-minded in this space.”
— Marline Paul —

"I showed up as my full self and was seen, welcomed, and celebrated like a long-lost sister."
— Steffie Ungphakorn —
"The organizers created something special: intentional scheduling, relevant sessions, and an environment where everyone felt seen, guided, and supported."
— Francia Haces —

"I'm so proud to be a woman in a world where you all exist."
— Blume Bauer —
MEET THE SHE LEADS AI FOUNDER, YOUR HOST FOR CREATE
Anne Murphy
Founder, She Leads AI
Anne Murphy is the founder of She Leads AI, uniting accomplished women to advance AI for global prosperity. She is a leading AI operations consultant, specializing in governance, training, and strategic integration of AI across industries.
Anne brings 30 years of experience raising hundreds of millions of dollars for STEM education and research across the nonprofit and higher education sectors. Through Empowered Fundraiser Consulting, she provides fundraising strategy consulting and professional development for advancement professionals, helping organizations accelerate growth through philanthropy.
Anne’s work centers on building networks, amplifying diverse expertise, and driving responsible innovation. A proud mom of three with Midwest roots and Pacific Northwest vibes, Anne is also an avid backpacker and outdoor enthusiast.
MEET THE HOST OF EMPOWERED BY AI PODCAST, YOUR EMCEE FOR CREATE
Michelle Muncy-Silva
Executive Director, She Leads AI Academy
Michelle empowers women in tech as host of the Empowered by AI podcast and founder of Innovative AI Studio. She blends education, creativity, and AI to help entrepreneurs build authentic, impactful businesses through the power of community.

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